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A rising tide raises all ships.....
This morning, Carnival Corp announced some financials for the first
quarter of 2010. A quick recap of the numbers... they reported a profit of 22 cents a share, down from 33 cents a share from the same period last year. However... people who follow this kind of thing were expecting a profit of only 14 cents a share, so this kind of took them by surprise..... and the way Wall Street reacted, it was a pleasant surprise. Today, Carnival Corp. stock increased 2.4 percent to $38.81, the highest price since September 2008. It also set a 52 week high at $39.35 The biggest cruise-line operator raised its full-year profit forecast as ticket prices rebounded from last year’s lows. Wow. Good for Carnival. Now take a look at how this affected the competition..... Royal Caribbean Cruises, the world’s second- largest cruise operator, gained 6.9 percent to $33.61 They also set a 52 week high of $33.69 a share. So how could a drop in profits (compared to last year) trigger such optimism among investors? The meat in this meal is in the current booking trends and expectations. Cruise sales are good.... real good. Carnival and other cruise lines have publicly announced that fares are going up... and the numbers seem to support that. It has been reported that in the past 9 weeks, sales for Carnival for the rest of 2010 are up 8%... and fares are up 17%. Sure, there are still a few really incredible last minute deals to be found, but they are now the exception, not the norm. The $299 last minute cruises from San Juan are still there (great deal if you can get airfare) but if you want to cruise next Summer on the Oasis of the Seas... be prepared to get a second job. I priced a cruise in July for a family where the inside cabins were selling for $1549 pp..... and availability wasn't all that great. This week at the Sea Trade convention in Florida, execs from all cruise lines were unanimous in saying that future booking trends are for increased sales and higher prices. No one expects the industry to get back to the price points of 2008 in the near future because the economy is recovering slowly and there are a few new ships coming out that will add to the supply... and the rising cost of fuel might have an impact on the industry...... but it looks like the cruise lines are kind of breathing a sigh of relief and looking forward to the future. Me... I am cautiously optimistic on a number of fronts. Bookings for 2010 have been wonderful... MUCH better than a year ago. The really good news is that while prices are going up, for the most part they are still low enough so that there are some great deals out there for the consumer. -- George Leppla Countryside Travel http://www.CruiseMaster.com Blog http://cruisemaster.typepad.com/my_weblog/ Facebook http://www.facebook.com/CruiseMaster |
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